Business

Pernod Ricard Nigeria, French Consulate Toast to Bastille Day in True Convivial Spirit

In celebration of France’s National Day, Pernod Ricard Nigeria partnered with the French Consulate to mark Bastille Day with style and conviviality across two events in Lagos and Abuja.

Held at Lycée Français Louis Pasteur and the French Ambassador’s Residence, the celebrations brought together diplomats, partners, and friends of France for an experience infused with French heritage, cultural pride, and premium moments.

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As a proud French-rooted brand with a global presence, Pernod Ricard Nigeria brought its signature touch of convivialité to the celebrations through an elegant Martell cocktail bar. Guests enjoyed a curated menu of finely crafted cocktails, adding a refined, festive flair that reflected the warmth and sophistication associated with the brand.

More than just a toast to French heritage, Pernod Ricard’s presence underscored the company’s commitment to fostering cultural connection and celebrating shared values of liberty, equality, and fraternity—ideals that resonate deeply with its global identity.

French Consul General, Monsieur Laurent Favieur, echoed the importance of shared values and praised the ongoing bilateral cooperation between France and Nigeria—especially in light of recent engagements at the highest levels of government.

This year’s event also coincides with the 80th anniversary of the Normandy Landings, a symbolic reminder of unity and freedom.

Beyond the celebration, this partnership highlights Pernod Ricard Nigeria’s enduring commitment to cultural connection, heritage, and responsible enjoyment. Guided by its four sustainability pillars—Nurturing Terroir, Valuing People, Circular Making, and Responsible Hosting—the company continues to champion sustainable practices and meaningful community engagement at every touchpoint.

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